All images are real pages from the PDF. Example brands and creators in the PDF are fictional.
For small fitness creators
The First Deal Kit
Prepare your materials, research brands that fit, and pitch with a plan.
One standalone 54-page PDF: a step-by-step guide, media kit templates, six outreach messages, a brand research checklist, a First 10 Pitches action plan, and a collaboration terms checklist.
€14,99
Taxes, if any, are shown at checkout.
Digital product. Nothing is shipped. After checkout you receive a download link for the PDF by email.
- FormatOne standalone PDF
- Length54 pages, 6 parts
- EditionEdition 1, 2026
- DeliveryDigital download
The problem
Why brand outreach feels hard
Plenty of small creators have good content but never send a clear message to a brand. These are the usual sticking points.
Not knowing which brands to contact
Fit matters more than size, but it is hard to know where to start or how to tell a good fit from a bad one.
Not knowing what to say
A blank message box leads to vague messages that are easy to ignore.
No media kit ready
Without one page that shows who you are and what you post, you have nothing to send with a pitch.
Unsure about following up
Many creators worry about being pushy, so they send one message and then go quiet.
The First Deal Kit is an organized starting point.
What you get
One PDF. Six parts.
Everything below is inside the one PDF you receive. Page numbers refer to the PDF.
The Guide · pp. 4–17
13 short chapters, readable in about 30 minutes: the basics in plain English, fixing your profile, starting with no deals, how to find brands that fit, the three deal types (gifted, affiliate, paid), following up, and reviewing what to improve.
Media Kit · pp. 18–24
Fill-in templates for a one-page media kit (one for creators with no sponsorship history, one with past collaborations), fictional examples, a guide to collecting your analytics and presenting small numbers honestly, and a layout to rebuild in Canva (Free).
Outreach Messages · pp. 25–34
Six messages: initial outreach, product-seeding inquiry, paid collaboration, follow-up, responding to a brand's interest, and a polite response to a rejection. Each has guidance on when to use it.
Brand Research Checklist · pp. 35–39
An eight-step checklist to run before you pitch a brand, plus warning signs for suspicious offers.
First 10 Pitches Plan · pp. 40–47
A five-session plan to research, write, and send up to 10 personalized pitches, with a printable checklist, a worked example, and guidance for when nobody replies.
Collaboration Terms Checklist (bonus) · pp. 48–53
A plain-English worksheet covering 12 terms to clarify before you agree, such as payment, usage rights, exclusivity, and disclosure, plus how to say no politely. Not legal advice.
One standalone PDF
You receive a single PDF file. There are no separate downloadable templates, spreadsheets, or companion tools. Everything described here is inside the PDF.
How to use the kit
Work through it in order.
Read the guide once, then follow the plan. Most creators will spend a few sessions across a week or two.
Prepare your creator materials
Fix your profile basics, collect your numbers honestly, and build a one-page media kit from the templates.
Research relevant brands and send thoughtful pitches
Use the brand research checklist, then follow the five-session plan to send up to 10 personalized pitches.
Follow up professionally and review what you can improve
Send polite follow-ups, check the terms before you agree to anything, then review what happened and improve the next batch.
Who it's for, and honest expectations
Made for creators just getting started with brands.
A good fit if you
- Are a small fitness creator who has never worked with a brand, or has only done a few collaborations
- Want a clear process instead of a blank page
- Are happy to do the work: research brands, personalize messages, send, and follow up
- Want to know what to ask before you agree to anything
What it does not provide
- Guaranteed brand replies, sponsorships, gifted products, or income. No one can promise those.
- A magic follower count. The kit does not claim brands require a particular number.
- Legal, tax, or financial advice. It is educational.
- Separate downloads, spreadsheets, or tools. You get one PDF.
FAQ
Questions before you buy
Do I need a large following?
No. The kit does not claim that brands require a particular follower count. Each brand sets its own criteria. The kit is written for small creators who want to start learning how brand outreach works.
Can I use this without previous sponsorships?
Yes. The guide has a chapter for creators with no deals yet, and the media kit section includes a version for creators with no sponsorship history as well as one for creators with past collaborations.
What exactly do I receive?
One standalone PDF (54 pages, six parts): the Guide (13 short chapters), a Media Kit section, six Outreach Messages, a Brand Research Checklist, a First 10 Pitches action plan, and a Collaboration Terms Checklist. There are no separate downloads, spreadsheets, or companion files.
Is this a physical product?
No. It is a digital PDF. Nothing is shipped.
How do I access the PDF?
After you complete checkout, you receive a download link for the PDF by email. If you can't find it, check your spam or promotions folder, then contact us with the email address you used at checkout.
Does it guarantee a brand deal?
No. The kit gives you a process, templates, and checklists. Brands decide based on their own budgets, goals, and timing, so replies, sponsorships, gifted products, and income are not guaranteed.
What is the refund policy?
Please read our Refund policy for the full terms. If something is wrong with your purchase, such as trouble opening the PDF, contact us and we will help.
Where can I get help?
Use the Contact page to send us a message. Pick the topic that fits best, such as a problem accessing your PDF or a question about your order.
Make your first move.
One standalone PDF: guide, media kit templates, outreach messages, a brand research checklist, a First 10 Pitches plan, and a collaboration terms checklist.
€14,99
GET THE FIRST DEAL KITDigital product. Nothing is shipped.